How to successfully use the internet to revive a show: The Veronica Mars story

“Thanks to the internet, the life span of a TV show no longer ends when it is canceled but it can live on and discover new fans as long as people are willing to talk about it. While the circumstances under which they are being made are different, this is the same phenomenon that prompted Netflix to revive Arrested Development.”

I’m super excited about this (the Kickstarter received its $2mil goal) but am too tired to properly write about it, so here is TVExamined. But this is something I think we’ll see more of in the future. Zac Levi of Chuck fame tweeted about this method being a way to get a Chuck movie. Thankfully we got our Firefly movie and Arrested Development fans are getting another season, but there are so many shows with so many devoted fans who just want some completion. For a way to get back to one of their favorite TV hometowns and hang out with their friends one last time. I for one can’t wait until this is made, I binge watched Veronica Mars are few years ago and loved it. All shows with massive cult followings are fluttering to their own kickstarter pages as we speak (can I get some Pushing Daisies producers/stars to start one? Because I need more of that in my life ASAP.)

TVexamined

This morning, Rob Thomas and Kristen Bell announced that a Veronica Mars movie was finally ready to move forward. There was one catch, however. Warner Brothers wasn’t convinced that the movie would actually be profitable for them. To raise money for production, Rob and Kristen turned to Kickstarter to raise the $2 million needed. It is the highest goal of any Kickstarter campaign in history, and at the time of writing, they have raised just over $1 million.

It isn’t uncommon for sites like Kickstarer and Indiegogo to be used to make movies or web series. Jane Espenson and Brad Bell successfully raised $60,000 to film the second season of their webseries Husbands. Eoin Mackin (Gwaine from the BBC series Merlin) used Indiegogo to fund his movie Cold. Crowdsourcing is a very effective way to get things funded by the people who are most likely to watch the final…

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